Privacy Policy

By consenting to Prime Choice’s SMS/text messaging service, you agree to receive recurring automated marketing messages at the phone number provided. Consent is not a condition of purchase. You can reply STOP at any time to unsubscribe or HELP for assistance. Message and data rates may apply.

This Privacy Policy explains how your personal information is collected, used, and shared when you visit or make a purchase from our website (the “Site”).

Personal Information We Collect

When you visit our Site, we automatically collect certain information about your device. This may include details such as your web browser, IP address, time zone, and cookies installed on your device. Additionally, we gather information about the pages or products you view, how you found our Site (e.g., search terms or referring websites), and how you interact with the Site. We refer to this as Device Information.

We collect Device Information using:

  • Cookies (data files stored on your device, often with a unique identifier)

  • Log files (tracking actions on the Site such as IP address, browser type, and timestamps)

  • Web beacons, tags, and pixels (used to analyze browsing behavior)

When you make or attempt to make a purchase, we collect certain details including your name, billing address, shipping address, payment information, email address, and phone number. This is referred to as Order Information.

Text Marketing & Notifications: By subscribing, you agree to receive recurring automated messages regarding your order (including abandoned cart reminders) and promotional offers. Consent is not required for purchase. Reply STOP to unsubscribe or HELP for assistance.

How We Use Your Personal Information

We use your Order Information to:

  • Process and fulfill your orders

  • Handle payments and shipping

  • Send confirmations and invoices

  • Communicate with you

  • Prevent fraud or suspicious activity

  • Provide marketing communications (if you opted in)

We use Device Information to:

  • Detect and prevent fraud

  • Improve and optimize our website

  • Analyze customer behavior and marketing performance

Sharing Your Personal Information

We may share your Personal Information with trusted third parties to help operate our business. For example:

  • Our e-commerce platform provider

  • Analytics providers to understand website usage

We may also share your data when required by law or to protect our rights.

Behavioral Advertising

We may use your information to provide relevant advertisements and marketing. You can opt out of targeted advertising through your browser settings or third-party tools.

Text Marketing Terms

By providing your phone number, you agree to receive text messages related to your orders and promotional offers. Your information may be shared with our messaging service provider to deliver these messages.

To unsubscribe, reply STOP to any message. Standard message and data rates may apply.

Do Not Track

We do not modify our data collection practices in response to “Do Not Track” signals from browsers.

Your Rights

If you are located in the European Economic Area (EEA), you have the right to:

  • Access your personal data

  • Request corrections

  • Request deletion of your data

To exercise these rights, please contact us using the details below.

Data Retention

We retain your Order Information for our records unless you request its deletion.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal reasons.

Minors

Our Site is not intended for individuals under the age of 18.

Contact Us

For questions or complaints regarding this Privacy Policy, please contact us at:

info@prime-choice-store.com